Web Marketing and e-commerce

Please join us for an evening of web spinning~ covering marketing strategies, concept and design considerations, search engine optimization, key wording for best placement, promotional tactics and anything else you would like to throw at our panel of emissaries.

To include ASMP Photographers William Foster, Jeff Pflueger, Jon Luncich and Alan Darow.

Bill Foster

A former designer and implementer of Intel web-related materials, Bill Foster has transitioned into the field of photography, most recently becoming the personal photographer to California Governor Arnold Schwarzenegger. Foster designed and implemented his own website and marketing plan, and he will apply a combination of his experiences to help photographers develop their own websites and marketing plans to reach out to prospective editors and clients. This event will guide you through the pitfalls of building and maintaining your own website.  Foster will also show you how to make your site work harder for you.

Jeff Pflueger

Jeff Pflueger's work combines expertise in photography and web development. Photo assignments have involved climbing first ascents of peaks north of the Arctic Circle, kayaking on a class V+ river expedition, whitewater rafting a remote Canadian river, and other outdoor lunacy. His editorial work appears in The New York Times, National Geographic Adventure, Outside, Men's Journal, Sunset Magazine, and other publications. As a web developer, Jeff uses a range of programming experience to build websites for clients that visually communicate to as wide an audience as possible. Jeff will share his perspective on some simple things that you can do on the web to help your photo business.

Jon Lucich

Jon Lucich is a successful photographer turned Sales Executive for liveBooks working out of the headquarters office in San Francisco, CA. Jon's understanding of the life and challenges related to running a photography business help him to provide consultation to photographers looking for new ways to streamline their digital workflow and leverage the power of the Internet to grow their businesses. Prior to joining the liveBooks team in June of 2006, Jon owned and operated Jon Lucich Photography. In this business Jon spend 16 years shooting Advertising and Editorial assignments both in studio and on location throughout the United States and Europe. This business serviced a diverse clientele including Starbucks, Microsoft, Visa, Saturn and Vogue Magazine.

Alan Dorow

Alan Dorow is Design Director and founded Tango Interactive and online magazine Musarium. Dorow worked as an editorial freelance photographer for 15 years in New York and Washington, D.C., as well as a photo editor at the New York Times Magazine under Kathy Ryan. He also taught as a visiting professor at R.I.T., where he was introduced to new media technology. With a broad background in Internet technology and the visual arts, Miller and Dorow bring a powerful blend of art and technology to SiteWelder.

SiteWelder is a professional digital photography design, template and custom online website service for photographers and creative professionals. SiteWelder launched in October 2002 as a powerful tool to provide an easy-to-use online interface for photographers, artists and other creative professionals who want to create and maintain web sites without having to learn website programming.

liveBooks, Inc. is the leader in providing fully editable customized website creation and management solutions along with innovative online tools that empower professional photographers to grow their businesses. As creative professionals ourselves, we understand the passion behind our customers' work and their needs to easily upload, edit, market, send and sell their images in a simple and streamlined way. liveBooks is committed to pioneering new ways to help photographers efficiently translate their work into effective online experiences that increase their exposure and connect their creative vision with the world at large.

Doors open at 6 PM for social hour with food and drink,
event starts at 7 and runs ‘till 9:30

Free to members and students with id
$10 to others at the door

Location: BlueSky Studios, 2325 3rd St., San Francisco CA.

Sponsored by LiveBooks and SiteWelder